Global Local Financial Platform
Global Local is transforming the global payments landscape with its innovative multi-currency accounts and seamless transfer solutions. I designed the branding and logo for the platform, focusing on a youthful, versatile, and modern aesthetic to appeal to young users in Belgium.
The logo features an arrow designed as a navigator’s compass, symbolizing direction and location. This element reflects the platform's role in guiding users through their global transactions with precision and ease. The client desired a striking and contrasting visual identity, and the compass arrow encapsulates their commitment to providing clear, reliable, and navigable payment solutions.
FINTECH BRANDING